Frequently Asked Questions

Everything you need to know about AI Data Stream

Getting Started

What is AI Data Stream?

AI Data Stream lets you chat with your analytics data using AI. Connect Google Analytics 4, Search Console, Google Ads, Meta Ads, LinkedIn Ads, Google Tag Manager, Cloudflare, your sitemap, WordPress, GitHub, and CRMs like HubSpot and Pipedrive. Ask questions in plain English and get instant insights.

How do I get started?

Sign up for a free account (30 days of Business included, no credit card required), connect your first data source like GA4 or Search Console, add your AI provider API key, and start chatting with your data. Setup takes about 5 minutes.

Do I need coding skills?

Not at all! AI Data Stream is designed for marketers, analysts, and business users. Just ask questions in plain English - no SQL, no coding required.

Which AI models are supported?

We support OpenAI, Anthropic (Claude), Google (Gemini), and DeepSeek. Each provider offers multiple models optimised for different tasks - from fast and affordable to highly capable. You can switch between providers and models anytime.

Integrations & Data

Which data sources do you support?

Free: Google Analytics 4, Google Search Console, PageSpeed Insights, Core Web Vitals (CrUX), DataForSEO (bring your own key). Pro adds: Google Ads, Google Tag Manager, LinkedIn Ads, Meta Ads (Facebook & Instagram), Cloudflare, Sitemap change tracking, WordPress (REST API), GitHub. Business adds: HubSpot and Pipedrive.

How do you access my data?

We use secure OAuth connections - you authorize read-only access to your platforms. We query your data in real-time when you ask questions. Analytics data is not stored - only your conversation history for reference.

Is my data safe?

Yes. Each team gets an isolated database. Your API keys are encrypted at rest. Conversations stay private to your team. All connections use TLS encryption.

How do I secure my account?

Turn on two-factor authentication with an authenticator app (you get recovery codes too), or add a passkey for passwordless sign-in with Face ID, Touch ID, Windows Hello or a hardware security key. Both live in your account settings.

Can your support team access my account?

Only if you grant Support Access in your account settings. It is off by default, expires automatically after 7 days, every support sign-in is logged where you can see it, and support staff never see your API keys or connection credentials.

Can I export my data?

Team owners can download a full backup of their team data at any time from Team Settings: conversations, annotations, reports and settings. Any conversation can also be exported on its own as a Markdown file.

Why are CRMs only on Business?

HubSpot and Pipedrive integrations let you combine sales data with analytics. Ask questions like "Show me deals from leads that came from organic search." This cross-platform analysis is a key Business feature.

What do I need for Google Ads integration?

Just a Google account with access to your Google Ads account, on a Pro or Business plan. Click Connect with Google, sign in, and pick the account.

What can I do with the GitHub integration?

GitHub connects your repository data to the AI. Track releases, commits, deployments, issues, and pull requests. The AI can correlate deployments with traffic changes - for example, identifying that a traffic drop coincided with a production release. Available on Pro and Business plans via OAuth or personal access token.

BYOK (Bring Your Own Keys)

What is BYOK?

BYOK means you use your own AI API keys from providers like OpenAI, Anthropic, Google, or DeepSeek. You pay the AI providers directly for usage - we add zero markup to your AI costs.

How much do AI API calls cost?

Costs vary by provider and model (all AI providers charge in USD). Most providers offer a range of models from budget-friendly to premium. DeepSeek is the most cost-effective option. A typical analytics question costs fractions of a cent.

Where do I get an AI API key?

Sign up at your preferred provider: OpenAI (platform.openai.com), Anthropic (console.anthropic.com), Google AI (aistudio.google.com), or DeepSeek (platform.deepseek.com). Create an API key and add it to your AI Data Stream settings.

Can I use multiple AI providers?

Yes! Add keys for multiple providers and switch between them based on your needs. Different models have different strengths - try them and compare.

Pricing & Plans

What's included in the Free plan?

Free includes: 2 properties, 1 team member, GA4 + Search Console + PageSpeed, unlimited AI chat, custom system prompts, and algorithm updates feed. Query any date range. No credit card required.

What do paid plans add?

Pro ($24/mo): Unlimited properties, 5 team members, Google Ads, Google Tag Manager, LinkedIn Ads, Meta Ads, Cloudflare, Sitemap, WordPress, GitHub, scheduled reports. Business ($59/mo): 20 team members, HubSpot, Pipedrive, priority support. Paid plans also get extended annotation context for AI.

Is there a free trial for paid plans?

Yes. Every new account gets the Business plan free for 30 days, no card needed, then moves to the Free plan automatically. Pick a paid plan during your free month and your card is charged only when the month ends; after it, paid plans are billed from purchase.

Do you offer annual billing?

Yes. Annual billing saves 17%. Pro: $239/year. Business: $588/year. Pay in USD, GBP, or EUR.

Can I add more team members?

Yes. Extra seats are $5/user/month on Pro and Business plans. Need more than 20 seats? Contact us.

Teams & Properties

What's a "property"?

A property is a website or app you analyze. It holds all of that site's connections (GA4, Search Console, Google Ads, a CRM and so on), conversations and annotations, so one site with several data sources is still one property. Free accounts can have up to 2 properties.

How do team seats work?

Free: 1 member. Pro: 5 members. Business: 20 members. Team members share access to connected properties and can chat with the same data sources.

Can I query historical data?

Yes! All plans can query any date range from your connected platforms (limited only by what GA4, Search Console, etc. retain). The annotation context limit (Pro: 12 months, Business: unlimited) only affects how much of your annotation history the AI includes when answering.

Features

What are custom system prompts?

System prompts let you customize how the AI responds. Set your business context, preferred metrics, or reporting style. We include example templates to get you started. Available on all plans.

What's the algorithm updates feed?

Stay informed about Google algorithm changes that might affect your traffic. We track updates and notify you. Included free on all plans.

Is AI Data Stream available in French and German?

Yes. The app interface, emails and documentation are available in English, French and German. Pick your language in your account settings.

Can the AI help me use the app itself?

Yes. Ask how to connect Search Console, add an AI provider key or schedule a report, and the AI reads the documentation before answering, using the exact button and menu names in your language and linking to the relevant section of the docs.

What kind of questions can I ask?

Anything about your connected data! Examples: "What were my top landing pages last month?", "Why did traffic drop on June 15th?", "Which campaigns drove the most conversions?", "Compare mobile vs desktop."

Still Have Questions?

We're here to help! Reach out to our team.